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Writer's pictureRitikasoni

The power of Augmented Reality



Augmented reality is one of the world's most innovative technology that will change our world in the coming years.


Perhaps the fastest-growing component of Extended Reality right now, AR is taking the world by storm. The AR industry is evolving all the time, particularly now that new companies are investing in various kinds of smart glasses and devices. By 2028, experts predict that the space will be worth $340.16 billion.

Of course, before you can justify investing in new solutions like AR for your business, you need to understand how the technology works. While many of us have heard of augmented reality today, there are still those who don’t understand how devices can bring digital content into the real world.


Augmented reality (AR) “augments” the environment by adding new digital content into a live camera feed or situation. AR solutions can do everything from transforming your face into a potato, to giving you directions as you walk through a store.

Today, we’re going to be looking at the basics of AR technology, and how it works to influence what we see around us.


Components of Augmented Reality

There are various kinds of Augmented Reality in the world today. Smart glasses and visors allow us to see technology displayed in front of our eyes on a miniature screen. AR apps help consumers and professionals interact with digital content, without the need for additional hardware. No matter the kind of AR you’re investing in, each technology will include the following components.

  1. The Hardware

AR doesn’t always feature headsets like VR devices, though smart glasses are growing increasingly popular. However, hardware is still a necessity. In order for AR to work on a smartphone, for instance, it needs access to processors and sensors that can accommodate computer vision and processing. This is why phones with limited speed struggle with AR.


2. The Software


The software is the second component of an AR device, and this is where the magic really starts. Developer toolkits like ARCore and ARKit support the creation of software that delivers computer vision into applications. This essentially means that the software can understand what’s in the world around the user through a camera feed.


3. The Application


The third and final component of an AR experience is the application. The software which enables computer vision allows for AR applications to run on your smartphone. With an app, you can do specific things with AR functionality, like view objects in real-time from a store catalog to get an insight into what they might look like in your home.


Augmented Reality with Digital technology


As we move into the future of augmented reality, developers are working on ways to make AR experiences as immersive as possible. This includes improving the mapping experiences, and how quickly the internal software can render content onto the maps available. It also means that teams are working on bringing faster processing into hardware, so all of the various things that need to be done to enable an AR experience can happen faster.

AR smart glasses will also further enhance the opportunities available through AR, by replacing the need to hold a phone with a set of glasses that respond in real-time. Access to 5G connections and stronger technology should make these tools particularly impressive going forward.






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